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420 (pronounced four-twenty) is cannabis culture slang for cannabis consumption, especially smoking around the time 4:20 p.m., and annual cannabis -oriented celebrations, protests, and advocacy held on 4/20, the U.S. notation for April 20. [3][4][5][6]

Why is April 20 (4/20) considered 'Weed Day'? Here is the history of how 420 got associated with smoking smoking and the cannabis culture

420 History: How April 20 Became Known as 'Weed Day' - TIME

Today, “420” is widely understood as shorthand for cannabis, as well as a cultural marker tied to April 20 (4/20), an unofficial holiday observed worldwide. From community gatherings to advocacy events, the date reflects both celebration and a broader shift in how cannabis is perceived.

When you see something described as “420-friendly,” it means that the people or places involved tolerate cannabis consumption. You'll see this term in many contexts — from rental listings and online dating profiles to businesses and events — to indicate that cannabis use is welcome.